A constant and steady lead flow in your Network Marketing business is vital to being successful. Not everyone is comfortable talking to friends and family or feel they have burnt them out. I have found that most of the times this is NOT the actual case but when getting started, you need to seek out numerous, reliable sources to create a steady lead flow. Buying MLM leads is one way to create instant lead flow, and also compliment other lead generation sources.


Social media is undoubtedly one of the most effective sources for lead generation and the 1.8 billion users of social networks definitely won’t lie, as reported by the 2014 Global Digital Statistics, Stats and Facts. The report also indicated that more than 135 million users of the top social networks were added in 2012, with Facebook jumping to an astounding 1.184 billion active users.
Use a tool. You should not be explaining everything about your opportunity or whatever it is you have to sell over the phone, point them to a video, sizzle call, event in their area, anything but you try to explain it all over the phone. You can say “The first step to see if this is even a fit for you is to watch our short overview video at ________________”
Although you can generate business leads yourself by advertising or organizing promotional events, buying your leads is actually going to be the most cost-effective method. In fact, we put a lot of effort into keeping our costs as low as possible so we can pass these savings on to you. Essentially, we go above and beyond what we need to do so you, our customer, is happy. If you have any questions about our high-quality leads, be sure to contact us now so we can help you. The sooner you get started, the sooner you can start making more money for your business! And isn’t that what it’s all about?
Lead generation is very important for the growth of a business. The buying process has changed and marketeers need to rethink and refocus their efforts in order to stay relevant. If people demonstrate to you that they are interested in your business, when you go to contact them about your offering they are no longer a stranger– but rather a true sales prospect who has “told” you they are interested in your product or service.
With the perennial boom and bust cycle of the American job market, there are always going to be people who have decided that they’ve had enough and they want to strike out on their own, trying to be their own boss. These people, known as business opportunity buyers or simply opportunity leads are hungry for ideas and turn key businesses that they can buy into in order to create their own success.
Before you can talk to a prospect and start generating interest, you need to know and understand your company, product line and compensation plan. Being educated will give you more confidence when you are talking to your leads because you will be able to answer questions, overcome objections and determine the potential fit with your prospect. Now, this does NOT mean you have to explain everything about your business. you simply need to know where to point them. Having a link to a video about your compensation plan will save you time and frustration of trying to explain it over the phone. You also want to use whatever resources and tools your company has to lessen the amount of talking you have to do on the phone.
How do you attract and handle leads? It's a simple question, but few of the companies we talk to have a definitive answer. More often than not, there is no process in place for generating and managing leads from first conversion through sales closing. If a process exists, it's commonly a mix of manual sorting and inefficient communications that risk losing leads and the all-important timing between a bottom-funnel request and a sales response. Here are 10 steps you should take to improve your lead generation and management process.
Use social media. Posts asking people to join your team won't likely produce results, but if you're clever, you can use social media to generate interest in your business and possible leads. For example, if you sell weight-loss products, you can promote before and after pictures on Pinterest or Instagram. If you sell makeup, you can post tutorials on YouTube that you share across social sites. 
Your content is the foundation of your inbound marketing efforts. According to Content Marketing Institute, content marketing is “a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience—with the objective of driving profitable customer action”. Think of content as the fuel to all of your marketing campaigns from email to social. Create content that is impactful to your audience and drives sharing. Through creating high quality content, you can begin to gain your buyer’s trust and start breaking through the noise.

In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.[1]

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