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Great post! Lead generation can be tricky for most internet marketers who are starting out. I remember when i was starting out i spent a lot of money on paid ads just to get leads but a few months into the game I learnt attraction marketing through a very good leadgen company and as of now I rarely spend money on paid ads. And thats what I’d urge most marketers to do, (Acquire the skills and you will need not to worry about leads)
In marketing, lead generation is the initiation of consumer interest or enquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. The methods for generating leads typically fall under the umbrella of advertising, but may also include non-paid sources such as organic search engine results or referrals from existing customers.